Review Request SMS Templates for Plumbers

10 practical SMS messages for asking plumbing customers for honest Google reviews.

1Why SMS works better than email for plumbers

Plumbing customers are homeowners, not professionals sitting at a desk. SMS can feel more personal and direct than email when the customer has just had work done at home. For plumbers, the timing advantage is practical — you can reach the customer while they still remember the fixed pipe, water heater, or drain. Keep messages short when possible, include the customer's first name, reference the specific service, and provide a single tap-to-review link.

25 initial request templates

Template 1 (Standard): "Hi [name], thanks for choosing [Company] for your [job type] today! If you have a moment, a Google review helps other homeowners find us: [link]" Template 2 (Emergency job): "Hi [name], glad we could get your [emergency type] fixed fast. If you have a moment, sharing your experience helps families in similar emergencies find us: [link]" Template 3 (Friendly/casual): "Hi [name]! [Tech name] here from [Company]. Everything working okay after today's [job type]? If so, we'd love a quick review: [link] Thanks!" Template 4 (Value mention): "Hi [name], thanks for trusting [Company] with your [job type]. We work hard to deliver quality at fair prices. A Google review means the world to a small business like ours: [link]" Template 5 (Short and direct): "Hi [name], how did we do today? Your honest feedback helps us improve: [link] — [Company]"

33 follow-up reminder templates

Template 6 (Gentle reminder): "Hi [name], just a quick follow-up — everything still working well after the [job type]? If so, we'd really appreciate a quick review when you get a chance: [link] No pressure at all!" Template 7 (Final reminder): "Hi [name], hope the [job type] is holding up great! Last time we'll ask — if you have a moment to share your experience on Google, it helps more than you know: [link] Thanks! — [Company]" Template 8 (Checking in): "Hi [name], checking in on the [job type] from last week. Everything working properly? If you're happy with the service, a Google review helps local homeowners find reliable plumbers: [link]"

Tip

Never send more than 2 total messages (1 request + 1 reminder). More than that risks annoying the customer into leaving a negative review.

42 seasonal/special templates

Template 9 (Winterization/seasonal): "Hi [name], glad we could get your pipes ready for winter! Winterization is one of those things you only appreciate when nothing freezes. If you have a moment to review us, it helps other homeowners prepare too: [link]" Template 10 (Major project): "Hi [name], it was a big project but your new [fixture/system] is up and running! We'd love to hear how the whole experience went: [link] Your feedback helps us improve on every project. — [Owner name], [Company]"

5SMS best practices for compliance

Before sending any review request SMS, ensure you have the customer's explicit consent to receive text messages. In the US, TCPA regulations require prior express consent for marketing texts. Add an opt-in checkbox on your service agreement or job completion form. Always include an opt-out option ("Reply STOP to unsubscribe") in your first message. Do not send review requests before 8am or after 9pm in the customer's time zone. If using Reviews Me Now's SMS review request workflow, keep opt-out management and time-window compliance enabled. Keep records of consent for at least 5 years in case of complaints.

Frequently asked questions

How soon after a job should I send a review request SMS?
Shortly after job completion, once the customer has had time to test the work but while the experience is still fresh. Avoid intrusive hours and respect consent rules.
Is it legal to send review request texts?
Yes, if you have the customer's prior express consent. Add an SMS consent checkbox to your service agreement. Always include an opt-out option. Reviews Me Now's SMS review request workflow helps you keep opt-outs and send windows organized.
Should the SMS come from the technician or the company?
Messages from the technician's name often feel more personal because the customer remembers who completed the work. Use the tech's name if your team can do it consistently and accurately, even if the message is sent from a company number.

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